If you are a hairdresser, you know that you cannot propose any old beauty products to a real man. They must meet his expectations and style but also smell and look manly. American Crew products have all these qualities. This mens’ brand in just 15 years has won markets in many countries, and this should be the clearest confirmation that men have their own, different expectations concerning nurturing and styling of hair. Male hair needs different care and faces different problems to female hair. This is the reason why American Crew specimens contain specially selected ingredients including nutritious plant extracts and essences. The products are divided into 5 lines, each satisfying different needs: Classic, Citrus Mint, Tea Tree, Hair Recovery, Precision Blend and a line designed exclusively for shaving. All of them are characterised by exclusive and really masculine fragrances.